Integrate your Agent CRM with Anywhere
Open Ecosystem of Anywhere Real Estate empowers brokers and agents with the flexibility to choose the product mix that suites best for their individual business needs, with the benefit of all offerings that are totally integrated with the existing products and systems.
A CRM is an invaluable tool in real estate, as client relationships and data management are among the keys to success. At Anywhere Real Estate, connected CRMs leverage our powerful and proprietary lead delivery system and Leads Engine, which represents the future of routing company-generated leads. Integrating your CRM with our Roster and Leads APIs enables you to deliver an integrated experience to your clients.
Why Integrate with Anywhere’s APIs?
Improve Productivity: Connecting to Leads APIs of Anywhere Real Estate ensure leads are delivered directly to your CRM, saving users time from having to manually enter lead details. Once an agent accepts a lead, it automatically appears in your CRM with the pertinent information.
Automate Data Updates: Allow agents to focus on what drives their business - building relationships with clients. By integrating with the Roster API of Anywhere Real Estate, changes to the company logo and other profile data are automatically updated for them in real time.
Empower Brokers: Help brokers stay up to date with their agents’ activities. Sharing engagement data with Leads APIs of Anywhere Real Estate provides valuable insights to broker managers through activity updates and lead lifecycle management data, which is shared with Leads Engine. Brokers can use these insights to actively coach their agents and further drive productivity.
How to integrate your CRM system
These main API integrations are required for a typical CRM integration:
- Marketing/Roster API to retrieve Company, Office, Agent & Listing IDs needed to interact with Lead data.
- LeadsEngine contains endpoints for retrieval, creation, and ongoing synchronization of lead data.
- Entitlements API for broker authentication and user permissions.
How the Data Entities Works Together
Like to Know More about CRM Integration?
Check out our Anywhere Leads Engine product page for details into Leads Data integration.
Check out our Anywhere Marketing product page for Roster API details.
Check out our Anywhere Entitlements API product page for more details on Entitlements API.